Ethical Fashion Protecting Artisans Copyrights

Ethical Fashion Protecting Artisans Copyrights

Ethical Fashion Protecting Guatemalan Artisans Copyrights. The people behind Ethical Fashion Guatemala aren’t just stopping at setting up an e-commerce website, however — they’re also going after thousands of American sellers who are either hawking fakes or just blatantly ripping off the Guatemalan artisans they buy from.

Ethical Fashion Protecting Guatemalan Artisans

As of the beginning of this month, Ethical Fashion Guatemala also began “perhaps the largest series of copyright and trademark protection filings in history for the Guatemalan Artisans,” Dillon says, in order to give legal weight to their efforts.

Dillon notes that knowledge of the unique features of Guatemalan craftsmanship — like the fact that genuine weaving’s don’t contain the color black, as all the dyes are natural and a dark black isn’t achievable — helps identify possible fakes.

Ethical Fashion Protecting Guatemalan Artisans

Knowledge of the artisans’ preferences, like the fact that many have asked that they not be displayed in pictures that show them sitting on the ground weaving on e-commerce sites, helps him identify retailers that may be selling genuine products without maintaining an ethical relationship with the weavers.

Ethical Fashion Protecting Guatemalan Artisans

Ethical Fashion Guatemala is a documented Ethical Fashion Brand located in Panajachel Guatemala on the shore of Lake Atitlan showcasing Authentic Mayan Artisans and their handmade woven textiles.

Our Ethical Fashion Brand has supported the sustainable history and culture of the Mayan People of Guatemala since its inception.

Ethical Fashion Branding was important to establish as part of the Brand Ethical Fashion Guatemala represents. Corporate branding which is our Ethical Fashion Brand | Our Story.

Refers to the practice of promoting the brand name of a corporate entity, as opposed to specific products or services. The activities and thinking that go into corporate branding are different from product and service branding because the scope of a corporate brand is typically much broader.

To learn more about our Ethical Fashion Brand